Would You Look to a Food Company for Relationship Advice?


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Dear Marriage Supporter,

Last week we surpassed 24,000 signatures on the website! Will you forward this email to a friend and help us hit 25,000?

Since announcing their opposition to the Minnesota marriage amendment, General Mills has been pretty quiet on the issue of marriage. Apparently, they are content to have said their piece and to have allowed detractors to use their name and prestige to oppose the amendment, while sitting quietly on the side hoping that the furor will die off. That may soon begin to change.

General Mills has launched a new website, in cooperation with America Online and Everyday Health, hosted and staffed by the liberal Huffington Post news site. General Mills' new website, called Live Better America, will offer what you might expect: recipes, nutrition and healthy eating tips from General Mills designed to appear "authentic" (read: "we want readers to believe these are real articles, not an advertising effort designed to boost our sales and products").

Why would a company do this? The Minneapolis St. Paul Business Journal asked that very question of General Mills. The response was that General Mills wanted to expand beyond food into lifestyle issues. The General Mills blog gives additional information that should give us pause: in addition to things like recipes, healthy eating, fitness and diet and nutrition—things you would expect a food company to cover—the site will cover mind and body issues and relationships. Look for these lifestyle, mind and body, and relationship articles to start off in a very benign manner (who thinks we don't need a little more exercise?), but expect before long a transition into a renewed effort pushing for the redefinition of marriage and family in subtle and not so subtle ways.

What does this mean for us? Our campaign targeting General Mills' meddling in this contentious and highly important issue is not even close to being over! We need to keep up the pressure and let the company know that consumers will not tolerate being made pawns in General Mills' political games.

What you can do this week!

Did you and your friends participate in last Wednesday's Chick-fil-A Appreciation Day? Forward this newsletter along to those you know who supported Dan Cathy's brave stand for marriage, and ask these friends to join you in protesting General Mills' out-of-touch position pushing the redefinition of marriage.

Also, if you haven't already done so, click here to send a note of encouragement to the Cathys and click here to check out some of the inspirational pictures and stories from the day.

To learn more about DumpGeneralMills, visit

The National Organization for Marriage Education Fund is a 501(c)(3) organization, gifts to which are deductible as charitable contributions for Federal income tax purposes.


  1. Chris
    Posted August 6, 2012 at 7:13 pm | Permalink

    So you blast General Mills "for not remaining neutral" and yet applaud Chick-Fil-A for taking a side? (i.e. not remaining neutral)

    Please, Mr. Baker, elaborate on how this is NOT hypocritical of NOM.

  2. TC Matthews
    Posted August 6, 2012 at 7:33 pm | Permalink

    CFA didn't take a corporate stand, people are supporting them because they were being boycotted for the private opinion of someone who worked there. Freedom of speech, everyone is entitled to an opinion, whether you agree with it or not.

  3. Roxann Owen
    Posted August 6, 2012 at 11:22 pm | Permalink

    Wrong. CFA has been boycotted for well over a year because of donations from the corporation to antigay organizations. The media latched on to Dan cathy's comments and tried to make the issue about that.

  4. LEO
    Posted August 6, 2012 at 11:32 pm | Permalink

    Sorry! the link in my first post was in error:

    First of all, who cares!!!! NOM and its supporters are fighting to preserve marriage and to persuade others not to buy into SSM politics. You as the opposition do not concern us. This is not a political fight; NOM is not a political organization. This is not a hate group but we are not looking out for the wellbeing of those who participate in homosexuality. Myself and others are working on the premise that SSM/homosexuality is wrong and should not be seen as something worthy of a debate for obvious reason, the idea brings nothing to the table(to society) but destruction. Personally, for one to argue that NOM is being hypocritical because it picks winners and losers is the same as saying that marriage is not a superior institution over same sex marriage (which came into existence only a few years ago). This notion is coming from a person who is either gay or a sympathizers/gay advocate, viewing this life and death type of issue like a game. Real marriage, heterosexual relationships are serious issues with serious consequences if not kept in checked. Man/woman coupling is not symbolic of a lifestyle but a life necessity... The LGBT culture deals with behavioral issues and sexual disorders or gender confusion, which is part of life that is abnormal or out of balanced. I’m not making this stuff up just do the research!
    Christ, whether you are gay or a gay sympathizer, you’re giving the practice of sodomy way too much value when it doesn’t deserve any! Talk about fair, it’s unfair that we even NEED NOM and other organizations to protect and defend what is fundamental and unique (marriage between man/woman) to society…
    Now, for the record, CFA is a Christian own business and has been since the beginning, their views and opposition on gay marriage is obvious to any intelligent person; Starbucks and those other businesses who are sympathetic to homosexuals to the extent of promoting that life style to their predominant heterosexual clients without their permission or sensitive to the values of their base consumers. This behavior by those companies are simply wrong and NOM is in the right to call them out on it, which is the basis for their boycotts against these companies and clearly legal. On the other hand, CFA is right to cater to its base while being “tolerant” of those who identify themselves as so-call ”gay”. Christ, you probably want to avoid having a real debate here over what is fair and what isn’t, or which side is being ethical or not. Again, for the record, there is a culture war in the US, who said war must be played fair?

  5. Randy E King
    Posted August 6, 2012 at 11:52 pm | Permalink

    @Roxann Owen,

    Chick-fil-A is based on Christian ideology; which is the natural enemy of the marriage corruption movement. The Christian faith is deemed immutable and innate under the 1st Amendment of the United States Constitution; whereas the sexual depravity you pimp does not even warrant an honorable mention.

    Cathy can no sooner deny his conscience then he could deny his race; an authentic Civil Right that you are attacking.

  6. Lefty
    Posted August 7, 2012 at 1:11 am | Permalink

    This guy is doing his part.

    He ends up fleeing a small brushfire he started on General Mills' lawn, but it was an accident.

  7. Publius
    Posted August 7, 2012 at 2:33 am | Permalink

    Everyone should take a deep breath. Corporations have the right to spend money in all sorts of legal ways. I happen to believe a privately held corporation might be given a bit more leeway, as they don’t have any public shareholders that might object to the spending. Customers in turn have a right to react in a legal manner.

    A company that markets heavily sugared cereals to children has a lot of explaining to do about mind and body issues. But that is their business.

  8. Merle
    Posted August 7, 2012 at 9:03 am | Permalink

    The revolution that has been upon us for a long time is now coming to fruition under Obama, champion of all things that are anti-Christian. The incrementalism of this revolution leaves the facade of America standing but cunningly strips it of all meaning. Those who call for tolerance are the most intolerant. Tolerance to them is submission, capitulation, and accommodation with the world which Christians can never do. Even as this public skirmish was waged, Obama and his allies are in our schools with curriculum that calls for kindergartners to be told that same sex marriage is equal to one man and one woman, to indoctrinate children by the fourth grade that feelings for the same sex is a natural expression and by the eighth grade to be given material to...choose their own gender. The family, as prescribed since the dawn of man, is now the enemy of the leviathan and all who worship at the altar of secularism and hedonism. When a Christian hesitates to express his beliefs for fear of offending the world, those who would destroy free expression have won.

  9. LEO
    Posted August 7, 2012 at 11:56 am | Permalink

    TC Matthews,
    Dan Cathy is the CEO/owner of CFA, he is the one who had expressed his stands on SSM on a Christian radio station. He doesn't just work there , he is part of the founder of the family business.

  10. Mark McGovern
    Posted August 7, 2012 at 3:39 pm | Permalink

    Seriously Merle? President Obama's predecessor started at least 2 wars where over 100,000 civilians, including many children, were killed. How about that? Was he a friend of the Iraqi family?

    And your inference that the only good people are "Christian" is a joke; and a dangerous joke at that. There are so many variations of "Christian" that it is impossible to nail "Christian" down to any one tangible entity.

    Once you "Christians" secure the legislative process, it will be a feeding frenzy on whose definition of "Christian" should be applied in law.

    You sir, by your own actions, jeopardize freedom of religion. It's not the gays, nor Obama. It is fanatical religion -no different from what we see in the middle east and North Africa by the way -that jeopardizes America.

  11. bob
    Posted August 7, 2012 at 4:12 pm | Permalink

    @lefty - it was an accident, so i guess that makes it ok? well, the fool got fired for his "accident" and rightly so.

    what you people fail to grasp is not everyone follows "your" god. if you want to live by your god's rules, so be it, but keep him out of my back yard. my god says differently.

  12. Not Your Friend
    Posted August 7, 2012 at 5:24 pm | Permalink

    LEO, I read your posting. It's full of hate and outright lies.

    Why are Christians such liars? Is it because your madrasses trained you people to lie through your teeth, or is it because you are convinced you're going to heaven no matter what the hell you do on earth?

  13. ikahana
    Posted August 7, 2012 at 7:20 pm | Permalink

    Is this one of those "chilling of the First Amendment" boycotts that Ms Palin spoke of, because I'd hate to do that. Oh wait, we are supposed to be setting the Cheerios box on fire! I forgot. Nothing "chilling" about arson. Nevermind. I love NOMs neutrality stance! When you have an obese, chain-smoking, out of wedlock Mom as your main spokesmodel, everything is topsy-turvy, ain't it!

  14. Austin
    Posted August 7, 2012 at 11:23 pm | Permalink

    To all the Christians , your god killed millions of children, pregnant mothers , concerned fathers, grand parents, by drowning them but saved a few animals and noa, yet you say pray to it and don't get mad at some one with Christian values. Your in a cult of a mass murderer, your god is the largest abortion provider on the planet. you people are sick, please tell this god thing to take you all back to the dust you came from.

  15. Claude
    Posted August 8, 2012 at 1:03 pm | Permalink

    You seem to have no problems with Chick-Fil-A providing relationship advice.

  16. Claude
    Posted August 8, 2012 at 1:09 pm | Permalink

    NOM should comply with electoral laws and disclose its donors. Dan Cathy should disclose his donations to anti-gay and anti-equality groups. He should also disclose if he donated to groups that promote killing gays in Africa.

  17. Andy King
    Posted August 8, 2012 at 1:48 pm | Permalink

    you left the "Fast" out of your headline.

    As in, "Would You Look to a Fast-Food Company for Relationship Advice?"

  18. Lefty
    Posted August 8, 2012 at 2:18 pm | Permalink


    I don't have any gods to impose on you.

    But I am sorry that this guy, and the guy in Arizona, are losing their jobs for doing stupid things in the great gay marriage food fight of 2012. That seems kind of disproportionate and merciless, all things considered.

  19. Claude
    Posted August 8, 2012 at 8:17 pm | Permalink

    I also wouldn't have asked that the "cereal" arsonist who burned the lawn in front of the General Mills headquarters be fired. I guess people on the right-wing side of politics would tend not to disagree with the employer's decision. It's probably not good for real estate business to be seen setting fire in front of a building, and it's not very business-like behavior.

  20. Claude
    Posted August 8, 2012 at 8:20 pm | Permalink

    There is a difference, though, with discrimination laws that allow gays to be fired for what they ARE. This guy was fired for what he DID and posted on the internet.

  21. Barbara
    Posted August 8, 2012 at 10:12 pm | Permalink

    Wow, this is just completely illogical. Why is Chick fil A allowed to dive into the debate over same sex marriage, but not General Mills? You don't have to like what General Mills is doing or what they believe, and you have every right to not buy their product. Just as I have every right to make informed choices about where I buy my chicken sandwiches.

    But, to label General Mills's position as "out of touch" or extremist is just silly. How can they be out of touch, when an ever-growing majority of Americans see things their way. In fact, the opposite is true. As more Americans agree with same sex marriage, it just makes good business sense to follow suit. You can call that cynical if you want, but most companies these days care about their bottom line, and the last thing they are hoping for is being controversial.

    I think so many conservative Christians assume everyone thinks like they do, or even that every Christian does. As a Christian, I can tell you that's not true. Just because you're in the minority, doesn't mean you're being persecuted for Jesus.

  22. Chairm
    Posted August 16, 2012 at 12:12 pm | Permalink

    Chick fil A did not provoke the SSMers; but the SSMers loudly took things to a level they expected to advantage the SSM campaign.

    So it is not illogical in the way you pretend, Barbera, but it just backfired on the SSMers, bigtime.

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