Forbes Columnist: Chick-fil-A May Have Booked Over $100 Million Yesterday


Derek Broes of

"...So, how was the chicken? Amazing! Now I know why people love this place. The store was run extremely well. Clean, polite and efficient. The staff brought water to those in line, they handed out umbrellas for protection from the sun and they served delicious food quickly. This has been replicated across the nation. This huge one day movement involving millions of supporters made their opinions heard and voted with their money and presence. It has been estimated that the chain will have booked almost $100 million or more just today.

When I returned home I turned on the news to see how this would be reported. NBC in Los Angeles chose to focus on the protesters. Not the ones supporting Chick-Fil-A but, the ones protesting the supporters. The protesters are a tiny fraction to the supporters yet the media focused 90% of their attention on those few. This does not represent the truth of the actual event. The meme from the anti-Chick-Fil-A groups proclaim that opposition to gay marriage is anti-gay."

Pastor Rick Warren, according to the Weekly Standard, tweeted on Wednesday: "Dan Cathy just called me. ChickfilA has already set a world record today, with 7 more hrs to go in the West."


  1. Preserve Marriage
    Posted August 3, 2012 at 11:26 am | Permalink

    I went to a couple of Chick-fil-As and saw the huge lines. That could have been the whole story. The media could have simply reported that, and reported that the massive turnout was because of Huckabee's Chick-fil-A appreciation day announcement, which was a reaction to the outrage directed at the restaurant because of Cathy's comments supporting traditional marriage.

    Instead, I saw headlines announcing that both sides had protested.

    I saw quotes from both sides. The quotes from the marriage redefinition movement were deeper.

    I read about how a lot of people were there to demonstrate for free speech. This skirted the message, because this counter-demonstration was about *what Cathy said*, and the subsequent backlash. Deliberately burying the message isn't reporting. It's redefining, with spin.

    I saw headlines that focused on the fact that it was only one day.

    This isn't reporting of unbiased journalists. These attempts to minimize and muddy the waters are activism.

  2. grandmaliberty
    Posted August 3, 2012 at 9:27 pm | Permalink

    Well, Americans have made a statement loud and clear... Do not mess with our constitutional rights. Religious or otherwise.. Mr. Cathy, you are a hero and God has rewarded you for you courage in standing firm for what you believe.. ten fold I would say at the very least... Thank you for giving the rest of us the chance to stand with you and I assure you, it will not be for just one day... We are with you for the long haul... may God continue to bless you and your family and keep you safe.. We as Americans and as Christians love you all.....

  3. Robert Skaggs
    Posted August 3, 2012 at 9:32 pm | Permalink

    With the liberal media talking heads out to make news rather than honestly report the news, what kind of report did you expect from ABC, CBS, NBC, CNN OR MNBC???? They don't tell the truth when it bites them in the butt!!

  4. Morgan Heath
    Posted August 3, 2012 at 10:15 pm | Permalink

    Kudos to Dan Cathy for standing up for traditional marriage. Shame on NBC and the rest of the liberal media for your biased reporting. No wonder people are turning off NBC and listening to cable news shows that are fair and balanced.

  5. Jacqueline
    Posted August 3, 2012 at 11:52 pm | Permalink

    I stood in line in support of biblical marriage and Chick-fil-A in my town during the lunch crowd, and it was packed. I happily waited in line for about a hour and a half. But the news media and protestors didn't even show up until later that evening, I believe. It was just as well, as far as I am concerned. I don't trust the media to tell the truth, anyway, so I would not have talked to any of them on camera if they had approached me. But just the presence of all those hundreds, maybe even thousands of people all together said what no reporter would have had the guts to say anyway. And the photos of the Chick-fil-A stores all over the country says it all. Like the old sane goes, a picture is worth a thousand words. Also, as far as I am concerned, this isn't about anti-gay, it's about being for biblical marriage and God's word. They need to stop saying that Mr. Cathy is anti-gay, because that is twisting what he did say, which is that he's for biblical marriage. And so am I.

  6. Nahum Fiji
    Posted August 4, 2012 at 2:55 am | Permalink

    so far there is no Chick-Fill_A fast food restaurant yet. As soon as it will open I'll probably there right away in the first day opening, though the local media seems not to like this company. I can see it.

  7. Dave
    Posted August 4, 2012 at 7:49 am | Permalink

    I don't watch Connan O'Brien very much anyway, but then I don't watch that much that late at night. I decided to watch the other night because Jon Cryer was going to be on. When Connan started in about Chick-Fil-A and their anti-gay stand and how the Henson Muppets had been pulled and started a chicken puppet skit, I had seen enough. I will not be tuning in to Connan ever again.

  8. Susanne
    Posted August 4, 2012 at 2:05 pm | Permalink

    Shades of the reporting job they do on the March for Life in January. One would think that the counter-protesters were the entire story.

  9. clairethinker
    Posted August 5, 2012 at 4:58 pm | Permalink

    @ Jacqueline and the others You are so right!